A lot of people hate Kobe Bryant. Nike knows "The Mamba" is a villain, which is why their new commercial is pure genius.

All his biggest foes make appearances in his first commercial after retiring. It starts off with a fan saying, "KOBE YOU SUCK," with the crowd chiming in with a chant of "KOBE SUCKS!" From there, the likes of Phil Jackson, Paul Pierce and Rasheed Wallace appear and start singing.

Nike created some Mamba Motown Magic, and the resulting ad is one of the best we've all seen in a long time.

"I've been hating you too long to stop now..."

That's too good. You can hate Kobe, but you have to love his commercial.

More From 103.3 The GOAT