Coach Kevin Kelley of Pulaski Academy in Little Rock, Arkansas, refuses to punt and by the end of this video, you'll be questioning traditional football calls, too.

Coach Kelley was influenced by the findings of a Harvard coach who analyzed 2,000 football games over three years. He found that, statistically, punting the ball didn't benefit the team much more than going for it on fourth down.

Since changing his coaching methods, Coach Kelly has three state titles, while winning 124 games and losing only 22.